In marketing proposal
of products, Bolong Company lays stress on the establishment
of brand service image, and establishes a countrywide marketing
networks taking regional modularization marketing as framework
progressively. Bolong persists in making omni-directional cooperation
with dealers who hold common ambition with Bolong so as to create
a marketing platform with the characteristic of advanced technology
and leading quality together.
The operation policy of dealers
and agents is worked out by every major regional distribution
center according to local market situation and referred
to marketing strategy policy of the headquarters and finally
can be implemented after the discussion and approval of
the headquarters. The headquarters will offer corresponding
advertising support and technical service support system
according to the conditions of market development and
achievements.
In advertising promotion policy, Bolong
has already begun to operate brand management strategy.
In the future, all product promotion of Bolong Company
will be included in VIS of Bolong brand, and Bolong will
make normalized and orderly advertising promotion operation
in corresponding time period according to target requirement
and arrangement of scheduling program. Promotion means
will make timely and appropriate adjustment in accordance
with local situation of every distribution area. For detailed
policies concerned, please consult the market department
of Bolong Company.
Copyright
(C) Shanghai Bolong Automobile Fittings Co., Ltd. All Rights Reserved
NO.98 fuheng road Jiufu economy exploitation district Songjiang district
shanghai
